E4 ident brief was the most interesting bit of semester one and I think how I developed it was even more interesting. Monday Movie Night strand is a TV promo for E4 and as I analyzed almost all the movies I could think of I have found myself experiencing and witnessing the seven deadly sins. Having to witness all this, I pondered and become very interested to the fact how seven deadly sins makes the world go round. It acts as subliminal messages even in fairytales like Snow white and the seven dwarfs based on the jealous queen. Starting off with a fact-foundation idea, I have always loved saturated images that I see in Jack Wills booklets.
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